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Understanding and Harnessing the Flow of Link Equity to Maximize SEO Ranking Opportunity – Whiteboard Friday


Understanding and Harnessing the Flow of Link Equity to Maximize SEO Ranking Opportunity – Whiteboard Friday
Posted by randfishHow does the flow of link equity work these days, and how can you harness its potential to help improve your rankings? Whether you’re in need of a refresher or you’ve always wanted a firmer grasp of the concept, this week’s Whiteboard Friday is required watching. Rand covers the basic principles of link equity, outlines common flow issues your site might be […]

A Deep Keyword Research Process That Will Attract More Customers by @mindyweinstein


A Deep Keyword Research Process That Will Attract More Customers by @mindyweinstein
Check out these go-to tools and techniques for targeted keyword research that leads to interested visitors.The post A Deep Keyword Research Process That Will Attract More Customers by @mindyweinstein appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Facebook Tests Data-Friendly Instant Videos on Mobile by @MattGSouthern


Facebook Tests Data-Friendly Instant Videos on Mobile by @MattGSouthern
Facebook is testing Instant Videos, a feature that will allow users to watch video on mobile without data chargesThe post Facebook Tests Data-Friendly Instant Videos on Mobile by @MattGSouthern appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Pros and Cons of HTTPS Services: Traditional vs Let’s Encrypt vs Cloudflare


Pros and Cons of HTTPS Services: Traditional vs Let’s Encrypt vs Cloudflare
Posted by jrridleyIf you have a website property verified in Google Search Console, and the website is not HTTPS-secured, you’ve likely seen some form of the following message in your dashboard recently:
After months of talk and speculation, Google has finally started to move forward with its plan to secure the web by enforcing HTTPS. Although HTTPS had previously only been a concern for e-commerce sites or sites with […]

Google to Advertisers: Get Your Mobile Landing Pages Ready by @MattGSouthern


Google to Advertisers: Get Your Mobile Landing Pages Ready by @MattGSouthern
Google is giving notice to AdWords advertisers that AMP landing pages are on the way in two weeks.The post Google to Advertisers: Get Your Mobile Landing Pages Ready by @MattGSouthern appeared first on Search Engine Journal.
Source: SearchEngineJurnal

5 Ways to Get More From Your Underutilized Log File Data by @DeepCrawl


5 Ways to Get More From Your Underutilized Log File Data by @DeepCrawl
Learn how to make the most out of your log file data with the assistance of a log file analyzer.The post 5 Ways to Get More From Your Underutilized Log File Data by @DeepCrawl appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Announcing 5 NEW Feature Upgrades to Moz Pro’s Site Crawl, Including Pixel-Length Title Data


Announcing 5 NEW Feature Upgrades to Moz Pro’s Site Crawl, Including Pixel-Length Title Data
Posted by Dr-PeteWhile Moz is hard at work on some major new product features (we’re hoping for two more big launches in 2017), we’re also working hard to iterate on recent advances. I’m happy to announce that, based on your thoughtful feedback, and our own ever-growing wish lists, we’ve recently launched five upgrades to Site Crawl.
1. Mark Issues as FixedIt’s fine to ignore issues that don’t […]