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The New Moz Local: Make Local Your Advantage!


Posted by dudleycarr
Today we’re excited to share our latest updates to Moz Local. Moz Local is unique in that it serves a large number of small business, enterprise, and agency customers. Today’s release has something for all of our customers, and we believe it’s an important step to providing the best value to everyone, independent of their size and shape.

What are we announcing today?

We’re announcing an exciting set of new functionality and integrations for local marketers to help them […]

8 Tips for E-Commerce Holiday Marketing Success by @annaleacrowe


Chestnuts roasting on an open fire. Increased revenue during the holiday season. Isn’t that how the remix goes? No matter what type of e-commerce business you have, marketing during the holidays is vital. So, sip on some eggnog & order some cookies, I’m sharing holiday marketing tips for success.The post 8 Tips for E-Commerce Holiday Marketing Success by @annaleacrowe appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Get Ahead of the Marketing Race with These Content Trends


Effective brand marketing is not only about knowing what works now, but also preparing for what’s coming in the future. Here are upcoming trends to consider when planning out your content marketing strategy.The post Get Ahead of the Marketing Race with These Content Trends appeared first on Search Engine Journal.
Source: SearchEngineJurnal

The SEO Myth of Going Viral


Posted by EarnedMarketingIf you’ve been to any SEO conferences over the past few years, you’ve likely heard something along the lines of this:

“Links are still really important for organic search rankings. But the way we go about getting those links has changed… it’s now all about content marketing.”

The general premise is that great, “rank-worthy” content gets links, which in turn builds up your site’s authority, which subsequently gives a boost to the search rankings of both that specific content […]