The Guide to Content Marketing Competitive Intelligence by @IAmAaronAgius


The technology was a novelty when Siri first came on the market, but now we have Google Voice Search, Alexa, and many other voice recognition technologies to choose from. If you want to stay ahead of the game and make the most of voice search for your search engine optimization, it’s time to start today.The post The Guide to Content Marketing Competitive Intelligence by @IAmAaronAgius appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Kerry Jones on Creating Content Around Hot Button Topics #MarketingNerds [PODCAST]


In this Marketing Nerds episode, SEJ Features Editor Danielle Antosz was joined by Kerry Jones, Associate Marketing Director at Fractl to talk about how to responsibly create content around news and hot button topics.The post Kerry Jones on Creating Content Around Hot Button Topics #MarketingNerds [PODCAST] appeared first on Search Engine Journal.
Source: SearchEngineJurnal

Using Paid Media to Drive Loyalty & Advocacy – Whiteboard Friday


Posted by samanthanobleIf you’re not using your paid media in more creative ways than simply targeting customers at the buying stage, you’ve got a world of opportunity awaiting you. In today’s Whiteboard Friday, we’re delighted to have guest presenter Samantha Noble divulge 10 strategies for using your paid media to get your customers talking about you more and recommending you often.

Click on the whiteboard image above to open a high-resolution version in a new tab!Video TranscriptionHi, my name’s Samantha […]