Proactively building negative keyword lists in Google Ads is now more important than ever

Proactively building negative keyword lists in Google Ads is now more important than ever
Google appears to be pushing for the premature rollout of automated features to further develop its machine learning (at the expense of the advertiser). Here are some ways to review your accounts to avoid pitfalls.

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Proactively building negative keyword lists in Google Ads is now more important than ever

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