Manual CPC campaigns on the Microsoft Audience Network will be transitioning to Enhanced CPCNew!!
Manual bidding will be discontinued for new campaigns on the Microsoft Audience Network beginning April 24th. From this date, all current image and feed campaigns employing a manual cost per click (CPC) bid strategy will be transitioned to Enhanced CPC (eCPC). This shift is expected to be finalized by April 28th. Timeline for the transition. […]
New Open Source ChatGPT Clone – Called Dolly via @sejournal, @martinibusterNew!!
Open Source AI movement achieves another milestone with the release of a ChatGPT clone that anyone can use The post New Open Source ChatGPT Clone – Called Dolly appeared first on Search Engine Journal.
6 PPC Strategies To Focus On Now via @sejournal, @LisaRocksSEM
Refreshing your existing PPC strategy? Looking for new ways to reach your audience? Explore these areas as you seek to boost your returns this year. The post 6 PPC Strategies To Focus On Now appeared first on Search Engine Journal.
This day in search marketing history: March 18
Google Business Profiles new emergency help attributes for Ukraine support 2022: Google also added hotel attributes to define if hotels offered support to those displaced from Ukraine. Brands, especially restaurants, need FAQs and ‘coronapages’ fast 2020: It was critical that precautions being taken were discoverable in search results. Video: Martha van Berkel talks about structured […]
How to get 1 in 5 dollars back on brand search by Digital Marketing Depot
Maintaining top brand positioning can be costly. But reducing brand ad spend opens the door for competitors to take away your terms. To combat this, savvy PPC advertisers are turning to automated brand bidding to reduce costs and increase profitability without sacrificing market share or revenue. Don’t let your budget go to waste! Download How […]
Should You Focus On Zero Search Volume Keywords? via @sejournal, @rollerblader
Zero search volume keywords are worth going after, but only if they're relevant to your business. The post Should You Focus On Zero Search Volume Keywords? appeared first on Search Engine Journal.
How To Keep Your Job Safe From ChatGPT & AI via @sejournal, @AdWorldOfficial
With AI getting more and more hype, marketers worry and ask: will my job disappear? The short answer is: it won’t. The post How To Keep Your Job Safe From ChatGPT & AI appeared first on Search Engine Journal.
Google rolled out new site names, favicon and sponsored label on desktop search
Google has rolled out the site names, updated favicons, and sponsored labels on desktop search after launching this on mobile search last October. Google has been testing the desktop version since last November, and now it is officially live both on desktop and mobile search. What it looks like. Here is a screenshot of the new […]