Google is rolling out a new notification in select Google Ads accounts, offering personalized support for implementing enhanced conversions. Why we care. Despite Google’s decision…
Category: Search Engine News
Search Engines News from Leading Sources
Microsoft Ads is rolling out a new feature called “brand lists” for Performance Max (PMax) campaigns. It promises more control over your brand image and…
Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazon’s push into…
There’s a new search strategy in town! Generative engine optimization (GEO), the younger sibling of search engine optimization (SEO), has arrived at the station. There’s…
The EU sent Amazon a new request for information (RFI) on Friday, focusing on the ecommerce giant’s recommender systems, advertising transparency and risk assessment measures.…
Google rolled out a Chrome extension designed to help advertisers troubleshoot their Enhanced Conversions setup called EC Assist. Why we care. Enhanced Conversions are crucial…
Affiliate sites have been getting crushed in search rankings since Google’s March 2024 core update, and as a result, some are laying off teams or…
Microsoft’s AI CEO Mustafa Suleyman believes most web content is “freeware’ that can be used for training AI models. The only exception: websites that explicitly…