Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazon’s push into… Read More »Amazon’s AI shopping assistant Rufus is live for all U.S. customers
Join our next Search Engine Journal webinar on July 24 and learn a comprehensive method for holistic search marketing efforts, ensuring sustainable growth and ROI.… Read More »Holistic Search Strategies: Attain Superior Growth & ROI With Organic & Paid Tips via @sejournal, @hethr_campbell
Nell’era digitale, l’efficienza e la trasparenza delle Pubbliche Amministrazioni (PA) sono diventate essenziali per garantire servizi migliori ai cittadini e per mantenere coerente ed aggiornati i Documenti relativi al pubblico o internamente. Un Hub Documentale, che permette l’upload e la condivisione di documenti, può offrire numerosi vantaggi alle PA, migliorando significativamente il loro operato.
Vediamo insieme quali sono questi vantaggi.
Read More »I Vantaggi di un Hub Documentale per le Pubbliche Amministrazioni
This analysis explores the integration of shopping experiences into Google’s SERP features and evaluates their significance for ecommerce search queries. The post Critical SERP Features… Read More »Critical SERP Features Of Google’s Shopping Marketplace via @sejournal, @Kevin_Indig
There’s a new search strategy in town! Generative engine optimization (GEO), the younger sibling of search engine optimization (SEO), has arrived at the station. There’s… Read More »How to win with generative engine optimization while keeping SEO top-tier
Over the years, every Developer has sooner or later faced this “dilemma”.
Insert a Banner, Text or Link in a predefined position, randomly; the purpose is to show a different Image or Link each time a page loads. A common called “Banner Rotator” to be precise.
Technically, there are many ways to create this system.
Today, we want to share a Simple and Effective system, to create this system, using 1 file in JSON, and few lines of PHP.
Read More »Create an efficient Banner Rotator in Json and PHP
Meta urges advertisers to link GA4 data, claiming a 22% conversion boost. Integration offers insights but has limitations. The post Meta Pushes GA4 Integration, Boasts… Read More »Meta Pushes GA4 Integration, Boasts 22% Conversion Boost via @sejournal, @MattGSouthern
The EU sent Amazon a new request for information (RFI) on Friday, focusing on the ecommerce giant’s recommender systems, advertising transparency and risk assessment measures.… Read More »Amazon’s ad practices and algorithms facing scrutiny in EU
Discover the importance of budgeting for SEO services. Find out how to calculate and plan your SEO budget effectively for optimal online presence and growth.… Read More »SEO Cost Calculator: How Much Should You Budget For SEO Services? via @sejournal, @ChuckPrice518
Google rolled out a Chrome extension designed to help advertisers troubleshoot their Enhanced Conversions setup called EC Assist. Why we care. Enhanced Conversions are crucial… Read More »Google launches tool to simplify Enhanced Conversions setup
Affiliate sites have been getting crushed in search rankings since Google’s March 2024 core update, and as a result, some are laying off teams or… Read More »Why are so many affiliate sites losing organic traffic?
Discover the differences between organic and paid strategies for search and social media. Make informed decisions on digital marketing for your local business. The post… Read More »Organic Vs. Paid Search And Social Media: A Guide For Local Business Owners via @sejournal, @JRiddall
[[{“value”:” In today’s digital age, the Landscape of Online Communication is shaped by a myriad of platforms that cater to diverse needs and preferences.… Read More »6 Compelling Reasons to Prefer Forums Over Blogs
Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth… Read More »Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal via @sejournal, @MattGSouthern