A new study reveals the promise and limitations of interactive TV advertising. The key findings: 36% stronger unaided brand recall vs. standard video ads 95%… Read More »Interactive CTV ads boost engagement, fall short on purchases
Discover how to improve your website’s Core Web Vitals and enhance user experience. Find out how to measure loading speed, interactivity, and visual stability. The… Read More »How You Can Measure Core Web Vitals via @sejournal, @MattGSouthern
Google acknowledged three things that can cause an increase in Googlebot’s crawling frequency The post Google Confirms 3 Ways To Make Googlebot Crawl More appeared… Read More »Google Confirms 3 Ways To Make Googlebot Crawl More via @sejournal, @martinibuster
TikTok is now integrating Amazon shopping directly into its platform, allowing users to make purchases without leaving the app. Why it matters. Advertisers having access… Read More »TikTok partners with Amazon for in-app shopping
Yesterday the ruling passed that Google is a monopoly after the 10 week trial that occurred last year. Here are the key reactions from search… Read More »Google declared a monopoly: industry reactions and implications
Discover the top 7 mistakes ecommerce retailers make with Google Shopping and how to avoid them. The post 7 Mistakes Ecommerce Retailers Make When Advertising… Read More »7 Mistakes Ecommerce Retailers Make When Advertising With Google Shopping via @sejournal, @brookeosmundson
Google is rolling out a new notification in select Google Ads accounts, offering personalized support for implementing enhanced conversions. Why we care. Despite Google’s decision… Read More »Google offers enhanced conversions consultations
Uncover the transformative power of AI in SEO. Learn how AI is reshaping content creation and the challenges it poses for human-generated content. The post… Read More »System Builders – How AI Changes The Work Of SEO via @sejournal, @Kevin_Indig
Don’t fall for misinformation! Get the real facts about SEO practices and trust the right experts. The post How To Spot SEO Myths: 26 Common… Read More »How To Spot SEO Myths: 26 Common SEO Myths, Debunked via @sejournal, @HelenPollitt1
Microsoft Ads is rolling out a new feature called “brand lists” for Performance Max (PMax) campaigns. It promises more control over your brand image and… Read More »Microsoft Advertising introduces Performance Max brand lists
Google’s Gary Illyes answered a question about hierarchical headings and what it means for ranking purposes The post Google Clarifies H1-H6 Headings For SEO appeared… Read More »Google Clarifies H1-H6 Headings For SEO via @sejournal, @martinibuster
Amazon rolled out its AI-powered shopping assistant, Rufus, to all U.S. customers in its mobile app. Why it matters. This move signals Amazon’s push into… Read More »Amazon’s AI shopping assistant Rufus is live for all U.S. customers
Join our next Search Engine Journal webinar on July 24 and learn a comprehensive method for holistic search marketing efforts, ensuring sustainable growth and ROI.… Read More »Holistic Search Strategies: Attain Superior Growth & ROI With Organic & Paid Tips via @sejournal, @hethr_campbell
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Read More »I Vantaggi di un Hub Documentale per le Pubbliche Amministrazioni